Spotlight ‘Certified Professional’ Directory

Provide a home base for people to find and verify professionals who hold your certifications. In one convenient, branded location, directory viewers can search through and inspect your Certified Professionals’ profiles.

Why use Spotlight?

Industry Hub

Own & brand the recognized directory of qualified professionals in your industry.

Improve Employability

Improve the career success of your graduates by connecting them to employers.

Data Insights

Keep in touch with your alumni and gain insights into their career paths.



"We’re on a mission to educate the next generation of social media pros with Hootsuite Academy. As a key pillar of our Academy strategy, The Hootsuite Certified Professionals Directory gives organizations large and small a powerful tool to find the right people.”

Want to see how Spotlight could help your organization?

Lead your Sector

Being the brand that powers the professional hub for your industry is a powerful tool.

Ensure that employers and participants alike recognize your organization as the industry leader.

Increase Alumni Employability

Demonstrate direct career value and grow your programs.

Spotlight acts as another selling point and value-add of your program, helping your recipients get exposure to potential employers.

Answer important questions about your Customers.

What do my participants look like?
What industries and companies are they working for?
What types of roles or positions do they hold?
What credentials or skills do they have?
Are they employed or looking for work?

Spotlight Features

Directory Features

A powerful, searchable, white-labeled directory

Filter results by qualification, skills, location, and more

Host on your own company subdomain

Make private or public

White label to match your branding

Profile Features

Current and historical employment information

If they are currently seeking employment

Certification and credential wallet

Location and contact information

Customize the information on profiles

Learn more about Spotlight